M
Brand Strategist Film Production
Available for Hire — Brisbane, Australia

Hi, I'm Mash.

Integrated Brand Practitioner

Where strategy meets the screen — brand building across boardrooms and film sets, now supercharged with AI.

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01 — Profile

About Mash

Results-driven Marketing and Brand Professional with over five years of international experience across agency and corporate environments. Expertise spans brand strategy, digital marketing, product launches, BTL activations, and integrated campaign execution across fintech, automotive, FMCG, and media.

An AI Specialist in Brand & Marketing — bridging creative strategy with intelligent automation. Proven ability to manage multi-channel campaigns, stakeholders, and budgets to drive brand growth and customer engagement. Recently relocated to Brisbane, Australia.

On brand. On screen. Always on brief.
0
Years Brand Experience
0
Major Brands
0
TVCs as Chief AD / AD
0
Industry Awards
0
USA Remote Project
AI
Specialist in Marketing
02 — Career Journey

From the Set to the Boardroom

A career built across two creative worlds — brand strategy and film production.

Brand & Marketing
Manager, Brand & Marketing
Speedoz Limited — Automotive Industry
Jul 2025 – Nov 2025 · Dhaka, Bangladesh
  • Developed long-term brand strategies to strengthen Speedoz's position in the motorcycle industry
  • Supervised content development, copywriting, and visual production across all communication assets
  • Led product launches, showrooms, test-ride events, and exhibitions
  • Conducted competitor analysis, customer feedback, and market trend tracking
Brand & Marketing
Manager, Brand Development
Thirdeye Communication — 360 Ad & Event Solution
Oct 2024 – Jul 2025 · Dhaka, Bangladesh
  • Led branding and marketing initiatives, aligning them with client goals
  • Oversaw budget allocation for NGO BTL activities and event execution
  • Planned and executed trade shows, product launches, and promotional events
  • Crafted data-driven strategies delivering impactful campaigns for client success
Film & Production13 TVCs · Chief AD / AD
Chief Assistant Director
PinWheel Films — Director's Team
Aug 2023 – Sep 2024 · Dhaka, Bangladesh
  • Supported the director in managing day-to-day production of 13 TVCs, on time and within budget
  • Organised casting calls, location scouting, and coordinated the technical team to resolve production challenges
  • Enhanced production quality through process improvements that reduced on-set time wastage
Brand & Marketing
Content Developer, Operations
Dotlines Bangladesh Ltd — Fintech
May 2021 – Aug 2023 · Dhaka, Bangladesh
  • Developed and managed content for digital platforms, boosting audience engagement through targeted strategies
  • Collaborated with the marketing team to create compelling narratives for brand campaigns
  • Optimised content strategies using data analytics, increasing conversion rates
Brand & Marketing
Client Service Executive
RainCould Communications — Creative Content Agency
Feb 2019 – Feb 2020 · Dhaka, Bangladesh
  • Assisted in executing ATL and BTL campaigns, promotional materials, and vendor management
  • Planned and supervised brand activations for key clients including bKash and Asian Paints
  • Conducted market research to identify trends and opportunities
Film & Production
Photojournalist
The Bangladesh Today — Print Media
Jan 2016 – Dec 2016 · During Bachelor's Degree
  • Captured and published high-impact photographs for the entertainment section, contributing to a 10% increase in readership
  • Covered major entertainment events and interviews, enhancing visual storytelling
  • Collaborated with editorial staff to produce visually compelling content
03 — Brands & Campaigns

Brands I've Worked With

Integrated campaigns across brand strategy, digital, ATL, BTL, and film production.

bKash
Mobile Financial Service
Banglalink
Telecommunications
Akij Bicycle
Consumer Goods
Oppo Mobile
Consumer Electronics
Asian Paints
Paints & Coatings
Fresh Cement
Construction Materials
Center Fruit
FMCG / Confectionery
+ Integrated
Campaigns
Across Industries
🌐
Remote Project — USA

Curry Leaf Restaurant

Complete brand identity, visual strategy, menu branding, and full restaurant launch campaign — executed 100% remotely. A testament to cross-continental remote capability and end-to-end brand ownership.

Remote WorkUSA ClientF&B IndustryBrand Launch
🚀
Founder

Project 101

Founder of Project 101 — a content commerce platform built and launched in Bangladesh, bridging content creation with e-commerce. A testament to entrepreneurial vision and the ability to build digital products from the ground up.

FounderBangladeshContent CommerceEntrepreneurship
04 — Behind the Camera

Behind the Camera

Television & Digital Commercials — Chief Assistant Director & Assistant Director, PinWheel Films Bangladesh.

Every frame is a brand statement. Every cut tells a story.

05 — AI & Innovation

AI Meets Marketing

Mash doesn't just run campaigns — he engineers them with AI, bringing the future of marketing to every brand he works with.

✍️

AI Content Strategy

On-brand content at scale using large language models.

📈

Predictive Analytics

Data-driven forecasting for campaign ROI.

⚙️

Automated Optimisation

Real-time AI budget and audience tuning.

🎯

AI Brand Positioning

Market intelligence and positioning via AI.

🎨

Generative Direction

Prompt engineering for visual and copy assets.

🔍

Audience Insights

Behavioural segmentation powered by AI.

🎬

AI Film & TVC Strategy

AI-assisted production scheduling, script analysis, and audience testing for commercials.

06 — Recognition

Awards & Recognition

🏆

Brand Forum Bangladesh Digital Marketing Awards

2023
Best Use of Data & AnalyticsCampaign: "Automatic bKash hobe" — bKash
Best Digital Performance MarketingCampaign: "Asian Paints: SPS Lead Generation"
Bangladesh's most prestigious digital marketing awards.
🥇

Best Position Paper

2018

Special Committee of Bangladesh Affairs (SCBA) — Model United Nations (MUN) Conference.

📸

Photography Award

2016

"The Unheard Voices: Photography Exhibition" — organised by Plan International Bangladesh.

07 — Credentials

Certifications & Training

📜

Visionary Leadership & Effective Communication — LEAD Program

Endorsed by United Nations Global Compact · 2017

📷

Foundation Course on Photography

Pathshala South Asian Media Institute · 2016

08 — Capabilities

Skills & Expertise

Core Skills
Media Production ManagementContent DevelopmentProject Planning & Coordination Team LeadershipStakeholder ManagementStrategic Communication Budget & Resource ManagementProblem-SolvingDigital Media Engagement Creative Direction & Script AnalysisEvent Planning & ExecutionAI in Marketing 360-Degree CampaignsBTL ActivationsProduct Launches
Technical Skills
Adobe Photoshop90%
Adobe Premiere Pro85%
Digital Marketing Techniques92%
Social Media Management88%
AI Tools & Automation87%
Microsoft Office 36095%
Color & Sound Design80%
Data Analytics82%
Soft Skills
Leadership & Mentoring
Attention to Detail
Organisational Skills
Creativity & Innovation
Team Collaboration
Networking & Partnerships
Quick Learning
Multitasking
Interpersonal Communication
Adaptability & Synchronisation
09 — Education

Education

2019 · CGPA 3.49

BSS, Media Studies & Journalism

Major: Public Relations
University of Liberal Arts Bangladesh
2014 · GPA 4.80

Higher Secondary School Certificate

Group: Science
Dhaka College
2012 · GPA 5.00

Secondary School Certificate

Group: Science
Government Laboratory High School
10 — From the Field

From My LinkedIn

Real work, real campaigns, real moments — straight from my feed.

Follow on LinkedIn →
11 — Get in Touch

Let's Work Together

Open to full-time, contract, and remote opportunities across Australia and globally.

Location
Brisbane, Queensland, Australia
Open to Opportunities — Brisbane & Remote